Bibliograph

8 steps to starting a business, how to quickly gain the skills you'll need, John B. Vinturella, Ph.D

Type

Label

8 steps to starting a business, how to quickly gain the skills you'll need, John B. Vinturella, Ph.D

Language

eng

Bibliography note

Includes bibliographical references (pages 245-249) and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

8 steps to starting a business

Nature of contents

bibliography

Oclc number

992954732

Responsibility statement

John B. Vinturella, Ph.D

Sub title

how to quickly gain the skills you'll need

Summary

"If you think that entrepreneurs are born and not made, it may be because you've never learned the steps to starting a business. John B. Vinturella, Ph.D., who has more than forty years of experience as an entrepreneur, explores how to sharpen business skills, identify opportunities, and take an orderly approach to business planning in this guide to becoming your own boss."--Back cover

Table Of Contents

Think like an entrepreneur. What is entrepreneurship? ; Small business opportunities ; The entrepreneurial process ; The nature of small business -- Consider the internet. Why the internet? ; Search engine optimization ; Pay per click ; Social media ; Selling on Amazon and eBay -- Research the market. Market research fundamentals ; The marketing plan -- Check feasibility. Breakeven analysis -- Consider alternatives. Work at home careers ; Franchising ; Buying an existing business ; Business valuation ; Negotiating the sale -- Write a business plan. Business planning overview ; The strategic plan ; Elements of style -- Fund the venture. The financial plan -- Grow the business. Beyond startup ; The survival stage: cash-flow and performance measurement ; Success: going for the growth ; Disengagement

resource.variantTitle

Eight steps to starting a business

Classification